Quick Answer
Shopify does not have a built-in make an offer feature, forcing merchants to rely on inefficient workarounds like contact forms or custom coding. The best solution is to use an app like Magical Make an Offer, which automates price negotiations, keeps the “Add to Cart” button intact, and lets customers propose prices directly on product pages. This gives merchants full control over acceptance, counteroffers, and pricing rules.
Detailed Answer
Adding a make an offer feature to your store will boost engagement and sales by letting customers negotiate prices. This feature is especially useful for merchants selling negotiable, high-value, or custom-priced items, however Shopify does not provide a built-in solution, forcing merchants to rely on inefficient workarounds:
- You could replace the “Add to Cart” button with a contact form, but this forces merchants to review every offer manually and prevents customers from purchasing instantly, lowering conversions.
- You could hire a developer to build custom code, but this is expensive, time-consuming, and requires ongoing maintenance to stay compatible with Shopify updates.
Instead of these time-consuming or costly methods, merchants can use an app like Magical Make an Offer to automate price negotiations, filter lowball offers, and maintain a smooth checkout experience.
Key Benefits of Using a Make an Offer App
- Automates the offer process, saving time compared to manual negotiations.
- Improves conversion rates by encouraging hesitant buyers to engage.
- Allows counteroffers, giving merchants control over pricing.
- Customizable rules and restrictions to ensure profitability.
- Seamless integration with Shopify, requiring no manual price adjustments.
Video Explainer
I made a 30-second video that explains how you can add make an offer to your store using an app, and why it’s much better than any existing native solutions.
Supporting Answers
How to Add Make an Offer Using an App
The fastest and easiest way to let customers make offers on your Shopify store is by using an app like Magical Make an Offer. Using an app automates the entire process to save time, keeps the “Add to Cart” button functional to keep conversion rates up, and filters out lowball offers that aren’t worth your time.
For most merchants, installing an existing app is the best approach. We’ve compared the top Make an Offer apps available today. Here are the best options:
- Make an Offer (recommended) is the most-reviewed app with automated rules to accept, decline, and counteroffer.
- Nibble uses AI for negotiation, but quickly gets expensive for a high volume of offers.
- Negotio is fully automated, but lacks customization and doesn’t collect emails.
Magical Make an Offer is the best app for Shopify merchants looking to accept offers. It works well for merchants selling jewelry, antiques, used furniture, collectibles, or any other negotiable products.
It’s super easy to get set up too…no coding needed. Install the app now and start accepting offers today!
How to Add a Make an Offer Feature Natively in Shopify
Shopify does not have a built-in make an offer feature. Two workarounds exist but both with major drawbacks.
1. Replacing the “Add to Cart” Button with a Contact Link
This involves changing the button to “Make an Offer” and directing it to a contact form. Add a line “We accept offers on this item” on the product page so people will know they can contact you to negotiate.
Why it falls short:
- Every offer must be reviewed individually.
- Removing “Add to Cart” confuses customers and lowers sales.
- There is no way to filter out lowball offers or auto-respond. There won’t be any sophisticated ways to manage your inquiries if you get a lot of them.
2. Custom Coding a “Make an Offer” Button
This option is a lot more sophisticated and will enable features that weren’t possible when simply replacing the “Add to Cart” button with a contact link, however this option isn’t easy to set up without the help of a developer.
Why it falls short:
- Requires hiring a developer to add and edit, making it an expensive and complex option.
- Custom code must be continually updated for compatibility and is prone to breaking.
- Poorly implemented code can create security vulnerabilities.
If you run a small or medium-sized Shopify store, neither of these solutions is ideal. Replacing the “Add to Cart” button with a contact form means customers cannot purchase on-the-spot, reducing sales. Custom coding is costly, time-consuming, and requires a lot of maintenance.
The best solution? Use an app like Magical Make an Offer. It’s quick to set up, fully automated, and lets you start negotiating sales instantly. Install Magical Make an Offer today and start closing more deals!
Real-Life Experiences
I surveyed over 48 Shopify merchants about e-commerce challenges and pricing flexibility. Managing inventory, marketing & promotion, and setting prices and discounts were among the biggest challenges. Many merchants were hesitant at first, but saw clear success after adding a make an offer feature. Small changes in pricing strategy can make a big difference. Make an offer helps them clear aging inventory and increase sales by capitalizing more on people’s willingness to pay.
-Kyle Godon, Shopify App Expert
Key Takeaway
Manually handling offers on Shopify is inefficient and limits conversion potential. A dedicated app like Magical Make an Offer simplifies price negotiations, giving merchants full control while enhancing the customer experience. Automating the process ensures a seamless, scalable solution that helps close more sales.
Start accepting offers on your Shopify store today. Try Magical Make an Offer and turn browsing customers into buyers!
Magical Make an Offer
Use the Magical Make an Offer app to sell more products. Easily add Make an Offer and Pay What you Want buttons to products.